Features

Compare Sobi Forms and Sobi Forms Pro, feature by feature.

Builder & forms

Document-like canvas. Multi-step and field conditionals are free.

Feature Free Pro
Document-first builder Canvas + sidebar, drag-and-drop, AJAX save (⌘/Ctrl+S), starter templates. Same
Field types Text, email, link, textarea, phone, number, date, select, radio, checkbox, file upload, hidden. Same
Layout blocks Title, paragraph with inline links, new step (page break). Same
Multi-step forms Next/Back, per-step validation, progress bar; up to 10 steps. Same
Multi-column layout Up to 3 fields per row; resize and equalize columns. Same
Conditional logic Show only when… Match all / Match any. Hidden values never reach inbox, email, or automations. Same
Availability Pause, auto-close by date/time, submission cap, custom unavailable message. Same
Export / import structure Move form title and fields between sites as JSON (not submissions). Same
Limits Unlimited forms, fields, and submissions. No free-tier caps. Same
Embed Shortcode + Gutenberg block; works with page builders. Same

Inbox & leads

Gmail-style triage in WordPress. Pro adds CRM workflow on top.

Feature Free Pro
Split-view inbox List + detail. All / Unread / Starred / Spam / Trashed (soft-delete + restore). Same
Search, filters & bulk Pro Per-form filter, search, bulk actions, mark all read, dashboard widget. Same, plus filter by tags and statuses.
Notes, source & files Internal note, frozen source page, admin-only file downloads. Same
CSV / JSON export Background jobs under Settings → Exports; all matching rows; 7-day retention. Same
Statuses & pipeline Pro — Custom statuses and a workflow for every lead.
Tags Pro — Create, apply, and filter tags.
Kanban board Pro — Drag cards between statuses on a board.
Reply from WordPress Pro — Answer visitors from the submission screen; reply templates with placeholders.
Activity timeline Pro — Replies, status changes, and notes on every lead.

Automations & integrations

Signed webhooks and native ESP sync are free. Pro adds control over when and what you send.

Feature Free Pro
Webhooks Unlimited per form; pause; versioned JSON; async delivery. Same
HMAC signing X-Sobi-Signature by default; per-automation secret; copy / regenerate. Same
Run test, logs & retry Sample payload, failure logs (30 days), one-click Retry. Same
Brevo & Mailchimp Native list sync, field mapping, optional double opt-in, logs & Retry, add test contact. Same
CRM consent gate Only add to list if a checkbox is checked (logged when skipped). Same
Only-if conditions Pro — Fire webhooks or Brevo/Mailchimp only when field values match (e.g. country = FR).
Custom webhook payload Pro Default versioned JSON only. Field mapping mode or raw JSON template for your API.
Custom headers & auth Pro — Add request headers and authenticate your endpoint.

Email & delivery

Notify your team and visitors. Pro routes admin mail by field values.

Feature Free Pro
Admin notification 1–10 recipients; custom subject/body with placeholders; Reply-To; Send test. Same
Visitor confirmation Custom subject/body with placeholders. Same
Native SMTP Single account, encrypted password, test send, failure logs & Retry. Same
Conditional email routing Pro — Route admin recipients by field rules. No match keeps your defaults.

Client access & branding

Hand off an inbox without opening full wp-admin—and brand it as yours.

Feature Free Pro
WordPress admin access Anyone with the right WP capabilities manages forms and the inbox in wp-admin. Same
User roles Pro — Map existing WordPress roles to Manage Forms / View Submissions—without creating roles or handing out Administrator.
Client portal Pro — Isolated inbox outside wp-admin; magic link + OTP; configurable path.
White label Pro — Your product name on licensed sites; hide promo links and upgrade nags.
Multisite overview Pro Works on multisite installs. Network dashboard of sites and license status.

Security, privacy & performance

Built into the free plugin—same footing on Pro sites.

Feature Free Pro
Anti-spam Honeypot, nonces, rate limits; optional Akismet and Cloudflare Turnstile. Same
Privacy Custom tables, hashed IPs, soft-delete trash, no telemetry, configurable retention/purge. Same
Front-end weight ~5 KB gzipped when a form is shown; zero assets on pages without a form. Same
Support Pro WordPress.org community forum. Priority inbox for licensed sites.

Make every form your best one

Download free on WordPress.org, or go Pro for agencies and power users.

Free forever on WordPress.org