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Docs Integrations

Add form subscribers to Brevo

Connect Sobi Forms to Brevo for free — upsert contacts into a list, map attributes, and optionally require double opt-in.

The problem

You collect emails in a WordPress form, then copy them into Brevo by hand—or pay for a connector plugin that only maps a few fields.

The solution

Sobi Forms has a native Brevo connector on the free plugin. Connect an API key once, then add a Brevo automation on any form: pick a list, map the email field, optionally map contact attributes from your Brevo account. Valid (non-spam) submissions create or update the contact—or trigger a Brevo confirmation email when double opt-in is enabled.

How to configure it

  1. In Brevo, create an API v3 key (Settings → SMTP & API → API keys). If the key is IP-restricted, allow your server IP (shown in Sobi Forms after you connect).
  2. Open Sobi Forms → Settings → Integrations → Brevo, paste the key, and click Test connection.
  3. Open the form → Automations → Add automation → Brevo.
  4. Choose a list, map the email field, optionally map contact attributes.
  5. Optionally enable Require double opt-in (see below).
  6. Click Add test contact if you want a dry run (uses the logged-in admin email).
  7. Save the form.

Double opt-in (free)

In the Brevo automation, turn on Require double opt-in. Brevo sends a confirmation email; the contact joins the list only after they click the link.

You also need:

  1. A double opt-in template in Brevo (Marketing → Templates) with a Double opt-in link button. Sobi Forms loads your active DOI templates in the automation picker.
  2. A redirect URL after confirmation (http or https)—where visitors land once they confirm.

Use Add test contact in the builder to send yourself a confirmation when DOI is enabled.

If DOI is on but the template or redirect URL is missing, the run is skipped and appears in Settings → Brevo → Logs.

Where to manage it

Sobi Forms → Settings → Brevo

  • Settings — API key and connection test
  • Logs — skipped, warning, and failed runs; Retry on API failures

Tips

  • Without double opt-in, contacts are upserted immediately (updateEnabled: true).
  • Pause an automation per form instead of disconnecting the site-wide key.
  • Spam ingest never syncs. Marking a submission as not spam fires the automation once.
  • Need Zapier or a custom API as well? Add a webhook on the same form.
  • Pro later can add Only if conditions on automations (e.g. only if a consent checkbox is checked). Field-level conditional logic is already free.